MCConsult & Associates is a boutique maritime advisory firm offering a range of specialised services, including Ship and Yacht Registration, Ship Finance, STCW Certification, and Legal & Administrative Support.
For over 20 years, they’ve earned a reputation for personalised, expert guidance to their clients, with founders Miriam and Lisa at the helm, staying true to their motto: “Proud to be of Service.”
The Objective
MCConsult approached us with a delicate challenge:
- Refresh their brand while keeping their well-earned trust and reputation intact.
- Modernise their look to keep up with the changing times.
- Create a brand identity that’s professional and adaptable.
Our Approach
We set out to create a professional, adaptable brand identity that could stand out at industry conferences and events, while still resonating with MCConsult’s long standing clients. The goal was to refresh their look, creating an identity that is built for the future, while staying true to their longstanding reputation.
Since MCConsult had never developed a fully structured brand identity, we had the opportunity to build one from the ground up. We aimed for a clean, modern look while respecting their history and core values.
